Digital Book Marketing

Publishing a book without marketing is like buying a car then not filling it with gas. We tailor our marketing services and packages to every author, their network, genre, needs and visions of success. Every client is paired with an in-house strategist to develop a plan and help with execution. We refer to vetted PR partners for authors seeking robust publicity plans.

    • in-house strategy and consulting

    • Amazon and social media advertising

    • awards submissions

    • podcast pitching

    • industry ad design and placement

    • positioning and optimization

    • PR groundwork

    • e-book discount campaigns

    • rollout calendars

    • market research and data pulls

    • review submissions

    • NetGalley placement

    • Goodreads giveaways

    • post-launch monitoring and consulting

    • book club kit creation

    • LinkedIn promotion packages

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  • “My strategist was masterful at working in the ever-changing world of digital marketing, and she provided thorough and efficient answers to inquiries. I can’t imagine a more professional, competent publishing team.”

    —Charlene Pell, author of In This Altered Body

MARKETING SUCCESS STORIES

Our team has collectively produced and published thousands of distinctive books, and our titles appear across the globe and in over a dozen languages.

  • A WWII-era plane in the sky over a handwritten page background

    From Beginner to Brand

    London-born John Rhodes came to Girl Friday having recently published a historical novel through a self-publishing service. He was chagrined his book had reached few readers and achieved minimal sales. For Rhodes, the lack of discovery was particularly frustrating because he planned a series of novels that would track his World War II protagonists through the era.

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