Marketing
Publishing a book without marketing is like buying a car then not filling it with gas. We tailor our marketing services and packages to every author, their network, genre, needs and visions of success. Every client is paired with an in-house strategist to develop a plan and help with execution. We refer to vetted PR partners for authors seeking robust publicity plans.
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in-house strategy and consulting
Amazon and social media advertising
awards submissions
podcast pitching
industry ad design and placement
positioning and optimization
PR groundwork
e-book discount campaigns
rollout calendars
market research and data pulls
review submissions
NetGalley placement
Goodreads giveaways
post-launch monitoring and consulting
book club kit creation
LinkedIn promotion packages
“Insert happy marketing quote.”
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MARKETING SUCCESS STORIES
Our team has collectively produced and published thousands of distinctive books, and our titles appear across the globe and in over a dozen languages.
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![A WWII-era plane in the sky over a handwritten page background]()
From Beginner to Brand
London-born John Rhodes came to Girl Friday having recently published a historical novel through a self-publishing service. He was chagrined his book had reached few readers and achieved minimal sales. For Rhodes, the lack of discovery was particularly frustrating because he planned a series of novels that would track his World War II protagonists through the era.
